LogoLawn custom turf
Investor Brief · Seed Round

LogoLawn Custom Turf

Made-in-USA custom artificial turf for installers, brands, and specialty projects.

See customer-facing examples in the project gallery, including custom logo mats, including collegiate products, and playground designs.

10520 S 700 E, Sandy, UT 84070team@logolawn.com
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01Problem

Custom Turf Is Broken.

Slow & Risky Imports

Custom turf sourced overseas is slow, expensive, and risky — long lead times kill projects.

Wrong Tool For the Job

Traditional manufacturers aren't built for fast-turn, design-heavy custom work.

Installers Lose Margin

Weak turnaround and customization cost installers time, margin, and sometimes the job entirely.

02Solution

Domestic. Custom. Fast.

LogoLawn manufactures custom tufted turf domestically — built specifically for high-visibility custom applications.

  • ◆Faster turnaround than overseas custom sourcing.
  • ◆Lower shipping friction, US-based logistics.
  • ◆Design flexibility traditional makers can't match.
  • ◆Made for logo mats, branded turf, gym flooring, putting greens, and specialty installs.
LogoLawn custom installation
03Why Now

The Window Is Open.

Demand Is Surging

Custom branded and premium turf applications are growing across sports, retail, and hospitality.

Design > Commodity

Customers increasingly want design-driven installations rather than commodity turf rolls.

Domestic Advantage

US production now creates a compelling speed and reliability edge over overseas custom sourcing.

04Product

What We Make.

Logo Mats & Branded Entry

Logo Mats & Branded Entry

Sports & Specialty Fields

Sports & Specialty Fields

Putting Greens

Putting Greens

Commercial Branded Turf

Commercial Branded Turf

Licensed Collegiate Products

Licensed Collegiate Products

Gym & Training Turf

Gym & Training Turf

05Market

Wedge to Platform.

The Wedge

Custom turf sold through installer partners and direct specialty projects.

Branded Commercial Installs

Sports & Athletic Applications

Educational Institutions

Premium Residential & Recreation

Expansion across the higher-value custom segment — not "all turf"

06Business Model

How We Make Money.

01

Manufacture Custom

Revenue from manufacturing custom turf products end-to-end.

02

Anchor Channels

Initial demand from anchor partner channels and direct specialty projects.

03

Compound Growth

Scale through repeat installer relationships, white-label manufacturing, and partner network distribution.

07Traction

Real Proof. Real Projects.

Showcase Pipeline

Anchor Projects

Completed and in-progress installs across professional sports, collegiate athletics, commercial showrooms, and clinical wellness.

Ballpark at America First Square
Pro Sports

Ballpark at America First Square

U of U Pike Rooftop Field
Collegiate

U of U Pike Rooftop Field

Millcreek Commons Putting Green
Specialty

Millcreek Commons Putting Green

SYNLawn Utah Showroom
Channel

SYNLawn Utah Showroom

08Go-To-Market

Channel-First Distribution.

Anchor Channel: SYNLawn Utah

Start with SYNLawn Utah and existing installer relationships already producing real volume.

Replicate Across SYNLawn

Expand through other SYNLawn locations and adjacent installer partners with the same playbook.

Showcase-Driven Inbound

Use marquee projects to generate credibility and inbound demand from brands, schools, and developers.

Specialist Positioning

Position LogoLawn as the specialist manufacturer for custom work others can't execute well.

09Why We Win

Unfair Advantage.

01

Faster Than Imports

Domestic production crushes overseas lead times.

02

Better Custom Economics

Margin profile built for design-heavy projects, not commodity rolls.

03

Design Flexibility

Color, logo, geometry — we say yes to what others won't.

04

Founder-Market Fit

Founder already knows the buyer, installer workflow, and turf economics.

10Competition

The Alternatives.

AlternativeWhere It Falls Short
Overseas Custom SuppliersSlow lead times, freight burden, design risk
Traditional Turf ManufacturersBuilt for commodity rolls, not custom design work
In-House Installer WorkaroundsCapacity-limited, inconsistent quality, design compromises

Our EdgeDomestic speed, lower freight burden, design quality, and channel relationships — all in one shop.

11Team

Founder-Market Fit.

Founder

Built SYNLawn Utah from $0 to $3M+ in annual revenue. Deep operating credibility in turf sales, custom projects, and installer partnerships.

$3M+

Annual revenue built at SYNLawn Utah

0→1

Operator who's done the hardest part once already

Direct

Pre-existing relationships with the exact buyer base

Full Stack

Sales, ops, custom production, partner deals

12Vision

Where This Goes.

The category-defining platform for premium, design-forward turf.

Start with custom turf manufacturing. Expand product range, channels, and a national manufacturing footprint over time.

Now

Custom manufacturing for installers & specialty projects

Next

Multi-region distribution through partner networks

Then

National platform — premium turf as a design category

Long Horizon · Compounding Channel
LogoLawn raise
13 · The Raise

Let's Build This.

We're raising a seed round to fund machine purchase, working capital, materials, team, production ramp, and sales expansion.

Machine & Production

Working Capital

Team & Sales

Materials & Ramp